THINK before you hashtag! CamelBacks = universal friends.
Ever try to read a smartphone or tablet screen, under bright sun? Multiply by infinity.
Welcome to the world of sight-challenged folks, many relying on screen readers. We, the sighted, blow past countless daily opportunities to empower others. Case in point: social media hashtags.
We use hashtags to signal trending news topics, pull interested researchers to a specific subject, and more. But hashtags, wielded by the uninformed, devolve into egregious offenders to readability / accessibility. How? When eyes function, one glance discerns #dobetter. But screen readers choke at the mashup. In contrast, a screen reader can translate and hence convey a camelback hashtag—like #DoBetter—to the person TRYing to enjoy social media.
So please, think before you hashtag! Camelback those badBoys, so #AllCanSee and #AllCanEnjoy. It takes minimal extra effort, yet pays huge dividends.
Incidentally, no need to take my word. Google → screen readers hashtag accessibility ← for details.